The weight-loss industry is worth billions of dollars because it feeds on people's desire to lose weight quickly and without much effort. With two-thirds of Americans classed as overweight or obese and news stories continually whipping up hysteria about obesity it is little wonder that so many people spend their lives on a diet. Apparently, obese individuals are threatening to undermine the economy and are putting pressure on health services. Obese individuals are obviously more concerned with their own health and well-being than the implications of their size for wider society. The weight-loss industry can be a ruthless beast and for all the talk of helping people improve their lives, the main priority for representatives of the weight-loss industry is making a profit. They bank on people failing to stay a healthy weight so that they come rushing back for more help from the very same source.
Whether people believe that pills or supplements, pre-prepared meals or snacks will help them lose weight each will come with a price tag. Even those individuals who simply want to have access to a support network to help them through the weight-loss process will have to pay membership fees for the privilege of doing so. Exercise equipment and aerobic workouts on DVD are marketed towards those wanting to lose weight with tempting claims that they only have to be used for 10 minutes every day for you to see noticeable results. For the most extreme cases of obesity there is even the possibility of having surgery to get a handle on your weight. Surgery can involve liposuction, the fitting of a gastric band or gastric bypass surgery.
Few people find it easy to lose weight and keep it off. They might choose to follow fad diets and like the results they get, but are unable to continue following them for long and so gain back the weight they lost. However, each time they put on weight they believe another fad diet to be the solution, even though fad diets are designed to help you lose weight quickly, but do nothing to prepare you for keeping that weight off. People never seem to learn, though, and so continue to spend huge sums of money in the hope that they've finally found a product or diet which will help them control their weight, especially when a particular celebrity has endorsed the item in question.
Weight loss takes time and requires individuals to reduce their calorie intake and increase their activity levels, but most people want to see results straightaway, and thus keep grasping at straws that are conveniently thrust upon them by the weight-loss industry. It can be hard to change your routine and adopt healthier lifestyle habits, but it is the only way to successfully lose weight and maintain a healthy weight. If too many people faced up to this, though, the weight-loss industry might stop being so profitable.
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